The Product Manager's Playbook
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Increase your competitive advantage and improve your efficiency How can you be more efficient, so you can spend more time analysing, understanding and acting on
A SWOT analysis is using focused, accurate, fact-based data to evaluate the strengths, weaknesses, opportunities, and threats to your business or product.
Competitive and market intelligence is the fuel for companies that want to disrupt existing markets, and it benefits every team in your organization.
In this guide, you can learn about different competitive matrix analysis frameworks and get started with free templates.
Competitive intelligence and market intelligence can predict the future that your organization or product will have to play in.
How to share competitive and market intelligence across the company. Competitive research and market intelligence is powerful knowledge. Here are some tips to ensure it
Scanning through a list of new startups featured that day, you may find creative ways to solve problems that inspire you to an out-of-the-box solution. You may also find positioning that is powerful yet simple or even a product that you could use. This list of a dozen sites are your “inspiration destinations.”
“WTF!, I am at an early stage… why looking at the competition?” First is that you want to see the shortcomings in the market, then you want to know where your “future customers” are living, and finally, know what language works.
Founders of amazing SaaS businesses and other software businesses often think about competition in a very different way from your traditional sales and marketing team.